"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, and master the science of persuasion.
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The Science and Practice of Persuasion.
quite astounding because of the instant bond that.
10 Robert B. Cialdini, Influence: Science and Practice, fourth
Overcoming Resistance to Persuasion with Influence (The Science of Influence 25-36).
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