In modern B2B marketing, there is no shortage of strategies designed to boost a company’s marketing efforts. But at the end of the day, B2B marketers have the same goal — to drive leads, convert them to customers, and boost ROI.
And Masterson is the primary author of AWAI’s Accelerated Program for Six-Figure Copywriting. It’s become the most highly touted course in the copywriting industry thanks to Masterson’s accomplishments. The question is, does it live up to the hype? A Comprehensive Course for Becoming a Copywriter. The answer is . . . absolutely.
2 › The Sophisticated Marketer’s Crash Course in Metrics and Analytics.
Why Do I Need Metrics and Analytics? B2B marketers are being held to new levels of accountability in this data-driven and buyer-empowered era. Businesses have accepted the fact that their.
what content they consume. We can capture all of that data, and then use.
Let’s Talk Content: A Crash Course in Human-Centric, Strategic Content Marketing Ad Industry , Content Creation Simple Advice from Evok’s SEO Manager on Putting Together Killer Content
I really enjoyed meeting the folks who turned out from the IEEE tonight in Whippany, NJ to take my Crash Course in Search Marketing. If you weren’t able to attend you can still download the slides. Like this post? Sign up for our emails here.
American Writers & Artists Inc. (AWAI), today announced its newest workshop that will teach Business-to-Business, or B2B, copywriting. Copywriters in this niche or those in search of a specialization are encouraged to attend. Only 50 spots are available.
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AWAI Programs Introduction — Considering B2B Copywriting.
career as a B2B copywriter. Crash Course in B2B Content Writing (Gordon Graham) Is content writing your passion? In this program, you’ll get an overview of the 12 most in-demand B2B content projects, including an in-depth
An Essential 15-Minute Crash Course in Content Intelligence August 21, 2018 in Content Intelligence If you’re operating in marketing, there’s a good chance you’ve seen the following happen in the past two to three years.
To ensure our content marketing approach is on point, I’ve enrolled in a MarketingProfs content marketing crash course and compiled the 5 key takeaways learned thus far. Understand your audience: This may seem obvious, but when a content marketing strategy fails, there’s a high chance it’s because the target audience is wrong. When developing a content strategy, it’s suggested to think as your.
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12 Weeks to B2B Copywriting Mastery by Awai. Name Product: 12 Weeks to B2B Copywriting Mastery by Awai COST: $1997.
I’ll have two weeks dedicated to practicing my newly developed B2B copywriting and content skills.